The War on Plastic continues - and has now extended to chewing gum. “While conventional gum brands use plastic in their gum base, we don’t use any plastic, nor do we use any aspartame, BHT or the dozens of other synthetics that are found in conventional gum… Problems arise because these additives may leach from the plastic and cause harm under certain circumstances.’. The spotlight was on one synthetic plastic chemical, BPA (or bisphenol A) which was commonly used in many plastics. Simply Gum … More than 100,000 tons of chewing gum is consumed every year and an estimated 95 per cent of Britain's streets are stained with the sticky substance. Food psychologist Dr Christy Fergusson, who is working in partnership with Iceland, said: "Over the past several years, as consumers we have become more conscious when it comes to the products we buy and the impact that our diet and lifestyle choices have on the environment. Simply Gum is available in Iceland stores across the country and online – it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Small studies found BPA could disrupt hormonal processes, mimicking oestrogen and leading to health problems ranging from obesity to cancer. And more than three quarters of gum buyers said they will think twice about buying regular chewing gum again in the future. Simply Gum creator, Caron Proschan, added: 'I created Simply Gum because I recognised a need for a natural gum that was made with high quality, sustainable ingredients. It’s not just the BPA that concerns anti-plastic campaigners like Jay and Chantal. 0 in cart. Although BPA is classified as an endocrine disruptor, which means it can interfere with the hormone systems of mammals, regulatory authorities around the world, including the European Food Safety Authority (EFSA), maintain our low exposure to the chemical is not harmful. FREE Shipping by Amazon. Last year, Iceland became the first supermarket chain in the UK to sell plastic-free chewing gum. Unlike regular gum… "We're excited to introduce Simply Gum to the UK market and we hope that Iceland's customers will be excited about trying a better chew.". Only time, and further research, will tell if Jay is right, but reducing your reliance on plastic is certainly a great way to reduce any possible health impact. simply gum makes no representations or warranties of any kind whatsoever, express or implied, in connection with these terms and conditions or the website, including, but not limited to, warranties of … 4.4 out of 5 stars 4. prior to its campaign launch. From Oasis to Britney Spears, do you know the lyric? Like us on Facebook Follow us on Twitter I think that both of them are far superior to the big commercial brands of gum … Quiz questions about 2020 - current affairs trivia which is very current, 2020 may be a year which lives long in the memory for the wrong reasons - here's some trivia with no coronavirus in sight, £30 Primark coat is the season's 'must have' according to fans, Fashion fans 'love' the retailers latest winter coat offering, Elf on the Shelf ideas if you're running out of inspiration, 60 quiz questions for children - including general knowledge, TV and Disney, Some child-focused general knowledge questions alongside two things all kids know about - TV and Disney. Simply Gum at 23 23 BORDEN AV LONG ISLAND CITY LONG ISLAND CITY NY 11101 US. The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. I really like the small square size with a flip top lid. Free next day delivery on orders over £35. "Iceland continues to lead the way in terms of enabling consumers to make informed and responsible choices. And more than three quarters of gum buyers said they will think twice about buying regular chewing gum again in the future. Simply Gum was born one afternoon after our founder, Caron, finished up a salad as part of her healthy lunch, and reached for a stick of gum that suddenly looked strange against the backdrop of her healthy … Around three quarters consider products which contain only natural ingredients to be healthier than products that don't. Purely Trident Peppermint Sugar Free Gum … The gum … That means it will break down and biodegrade unlike other chewing gums which remain stuck to surfaces and most commonly pavement slabs forever. Communities are being urged to pull together to "make a brighter 2021" following the Tier 3 announcement disappointment. 'Simply Gum uses the original, natural gum base of chicle and is fully biodegradable. The natural chewing gum called Simply Gum, which costs £2 for a pack of 15, contains tree sap instead of synthetic rubber which most commercial brands contain to make the breath freshener chewy. Sometimes they’ll include recommendations for other related newsletters or services we offer. Iceland were making a big thing about this gum a while ago but it seemed to take forever to hit the shops... has the wait been worth it? We are delighted to make it available to UK consumers in our stores so that they can have a real choice about what they are consuming and the impact they make on the environment.'. Local councils are believed to spend about £60 million a year removing gum from pavements across the country. Food psychologist, Dr Christy Fergusson, who is working in partnership with Iceland, said: 'Over the past several years, as consumers we have become more conscious when it comes to the products we buy and the impact that our diet and lifestyle choices have on the environment. Available on Amazon UK; Certified Organic, Vegan, Kosher, … "For decades, regular gum makers have hidden their synthetic ingredients behind the catch-all term of ‘gum base’ which is consistently used as an ingredient on the pack. ABOUT SIMPLY GUM Launched in 2014, Simply Gum is a New York based food company that creates natural, premium chewing gum. The superfood you've NEVER heard of: Berry powder found in... 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Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Search our archives, Search for jobs, motors and property, or place an advert or family notice here, When you subscribe we will use the information you provide to send you these newsletters. "As a result, we want to know what we are purchasing, so we can make more informed decisions. It is also used to make the resins that often line cans of food. Off the back of the announcement, Iceland commissioned research of 2,000 UK adults which found that 85 per cent of people were not aware it usually contains plastic. The US brand, Simply Gum, should help tackle the waste left on 95% of Britain’s streets as a result of the 100,000 tons of chewing gum consumed every year. The decision to stock the product forms part of the supermarket's pledge to go 'plastic-free' on its own label products - something the chain aims to fulfil by the end of 2023. Simply Gum creator Caron Proschan added: "I created Simply Gum because I recognised a need for a natural gum that was made with high quality, sustainable ingredients. The gum comes loose in package so you can decide how many pieces want to chew. "With the introduction of Simply Gum, Iceland is taking another step forwards to that goal.". However the new natural gum - which comes in mint, maple and ginger flavours - is completely biodegradable, making it better for the environment. The taste is pleasant at the beginning. Now Iceland has become the first supermarket in the UK to sell a plastic-free chewing gum, Simply Gum, which is made from a tree sap called chicle, and completely biodegradeable. ‘These additives can be dyes, fragrances, plasticisers, fillers, hardeners, stabilisers, lubricants, fire retardants, and even fungicides and antibacterial agents. Download our all-new mobile app to get the latest news, sport and what's on. 'We chose Iceland as our UK launch partner because of this shared commitment to quality and sustainability. Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Simply Gum is now available in Iceland stores across the country and online. Buy Simply Gum Natural Mint online at Iceland. It bonds strongly with concrete paving as well as asphalt surfaces - and also sticks to rubber shoe soles. 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