Iceland also commissioned a survey of 2,000 UK adults which found 80 per cent have no idea what ordinary chewing gum is made of. 'As a result, we want to know what we are purchasing, so we can make more informed decisions. The decision to stock the product forms part of the supermarket's pledge to go 'plastic-free' on its own label products - something the chain aims to fulfil by the end of 2023. They are completely biodegradable which means they will break down and not stay on surfaces forever due to the lack of plastic. Download our all-new mobile app to get the latest news, sport and what's on. Iceland has now become the first supermarket chain in the UK to sell plastic-free chewing gum. Simply Gum creator Caron Proschan added: "I created Simply Gum because I recognised a need for a natural gum that was made with high quality, sustainable ingredients. And 40 per cent said they are buying fewer items which contain synthetic materials than they did as recently as five years ago. And shockingly, 85 per cent were not aware it usually contains plastic. Simply Gum is made from all natural ingredients and is completely biodegradable, making it better . Only time, and further research, will tell if Jay is right, but reducing your reliance on plastic is certainly a great way to reduce any possible health impact. The US brand, Simply Gum, should help tackle the waste left on 95% of Britain’s streets as a result of the 100,000 tons of chewing gum consumed every year. “While conventional gum brands use plastic in their gum base, we don’t use any plastic, nor do we use any aspartame, BHT or the dozens of other synthetics that are found in conventional gum… Simply Gum creator, Caron Proschan, added: 'I created Simply Gum because I recognised a need for a natural gum that was made with high quality, sustainable ingredients. Purely Trident Peppermint Sugar Free Gum … Available on Amazon UK; Certified Organic, Vegan, Kosher, … Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Chicle is a natural source of biodegradable rubber that was chewed by ancient Mayan people, and has a neutral impact on the environment. Want the best Coventry and Warwickshire news delivered straight to your inbox? The War on Plastic continues - and has now extended to chewing gum. The gum itself is biodegradable – a big bonus for keeping streets clean (there are an estimated 300,000 pieces of gum on Oxford Street in London at any one time, even though it’s cleaned of gum 5 times a year!). Local councils are believed to spend about £60 million a year removing gum from pavements across the country. In late 2017, for instance, we stopped selling plastic straws. 0 in cart. $39.59 $ 39. Can you guess these 20 song lyrics correct in our tricky music quiz? You can unsubscribe at any time. The comments below have not been moderated. The research also found nine in 10 are worried about the damage being done to the environment by plastic. Simply Gum is now available in Iceland stores across the country and online. Around 60 per cent of the UK use chewing gum and of those who do, around two thirds would prefer a gum which isn't made from synthetic ingredients. explains more about how we use your data, and your rights. 'Simply Gum uses the original, natural gum base of chicle and is fully biodegradable. 4.4 out of 5 stars 4. Fears that toxins in plastics might be harmful to human health first emerged about 20 years ago. "As a result, we want to know what we are purchasing, so we can make more informed decisions. "For decades, regular gum makers have hidden their synthetic ingredients behind the catch-all term of ‘gum base’ which is consistently used as an ingredient on the pack. The superfood you've NEVER heard of: Berry powder found in... 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Now Iceland has become the first supermarket in the UK to sell a plastic-free chewing gum, Simply Gum, which is made from a tree sap called chicle, and completely biodegradeable. Although BPA is classified as an endocrine disruptor, which means it can interfere with the hormone systems of mammals, regulatory authorities around the world, including the European Food Safety Authority (EFSA), maintain our low exposure to the chemical is not harmful. The weekly shop isn¿t always boring! That means it will break down and biodegrade unlike other chewing gums which remain stuck to surfaces and most commonly pavement slabs forever. Shop all your favourite confectionary – and enjoy convenient next day delivery. The natural chewing gum called Simply … Search our archives, Search for jobs, motors and property, or place an advert or family notice here, When you subscribe we will use the information you provide to send you these newsletters. Simply Gum was born one afternoon after our founder, Caron, finished up a salad as part of her healthy lunch, and reached for a stick of gum that suddenly looked strange against the backdrop of her healthy … Reaction to Coventry and Warwickshire staying in Tier 3, It follows the news that the toughest restrictions will not be lifted by the government, Mayor seeking 'urgent clarification' on why Coventry and Warwickshire haven't moved to Tier 2, He wants the government to change its mind and is fighting for the area, Petition launched after popular school trip destination threatened with closure, Marle Hall, the outdoor activity site in Wales, is owned by Warwickshire County Council, Pedestrians will now share these pavements in Coventry with cyclists, Small sections of pavement will be re-designated as a shared cycle and pedestrian space after Coventry City Council approved plans, Man charged over city centre stabbing near West Orchards, Salon owner hit with two parking fines at UHCW as husband treated for cancer, Louise said she remembers paying as she specifically borrowed money from her mum, Enterprise leader vows to fight for city's businesses, Coventry and Warwickshire Local Enterprise Partnership (CWLEP) will continue to lobby the government for help for long-suffering businesses, Coventry's coronavirus rate and cases continue to rise, The all important announcement is this morning, Matt Hancock to make few changes to tiers this morning, say reports, Anyone hoping for rules to be relaxed is likely to be disappointed, Warwickshire's coronavirus rate hits three week high, Four of the five areas in the county are showing a rise in rates, How police will enforce Christmas rules according to Priti Patel, She said police will stop 'anything basically that is in breach of the rules that would effectively lead to the spread of the virus', Man dies falling from block of flats in Coventry, A man in his 20s has died falling from William Malcom House in Wyken. Simply Gum is available in Iceland stores across the country and online – it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. 75 packs of our fresh, all-natural handcrafted Cinnamon gum, delivered straight to you. Simply Gum - which is completely biodegradable as it doesn't contain any plastic unlike most commercial brands - comes in three flavours: mint (left), maple (centre) and ginger (right). Extra Strawberry Chewing Gum … Unlike regular gum… But in the UK BPA is still widely used in food and drinks packaging, microwave ovenware, storage containers, water and milk bottles, as well as plastic tableware and cutlery. Off the back of the announcement, Iceland commissioned research of 2,000 UK adults which found that 85 per cent of people were not aware it usually contains plastic. "Iceland continues to lead the way in terms of enabling consumers to make informed and responsible choices. Simply Gum is now available in Iceland stores across the country and online. And more than three quarters of gum buyers said they will think twice about buying regular chewing gum again in the future. It is completely biodegradable, made with chicle which is extracted from the sap of the sapodilla tree. And three quarters said they have actively attempted to cut down of the amount of products containing or packaged in plastic they purchase. The decision by Iceland to stock the new natural gum is part of the supermarket’s pledge to go plastic-free on its own label products – something the chain aims to fulfil by the end of 2023. Published: 06:37 EST, 1 August 2018 | Updated: 07:02 EST, 1 August 2018. Countries such as Canada banned BPA in plastic baby bottles in 2008, and many other countries followed suit. Iceland has a long history of campaigning and leading positive change for the environment; launching Simply Gum in stores is another example of this. "We chose Iceland as our UK launch partner because of this shared commitment to quality and sustainability. Sir Malcolm Walker, Iceland founder and executive chairman, said: "I absolutely detest the mess that discarded plastic chewing gum creates on our streets, and the fortune that is wasted by councils trying to clear it up. Last year, Iceland became the first supermarket chain in the UK to sell plastic-free chewing gum. The Simply Gum formula is based on completely organic chicle. Find their customers, contact information, and details on 18 shipments. Simply Gum. Food psychologist Dr Christy Fergusson, who is working in partnership with Iceland, said: "Over the past several years, as consumers we have become more conscious when it comes to the products we buy and the impact that our diet and lifestyle choices have on the environment. 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Simply Gum Cleanse Gum comes in an unique package. Communities are being urged to pull together to "make a brighter 2021" following the Tier 3 announcement disappointment. Download our all-new mobile app to get … In 2018 Iceland committed to becoming the first major retailer, globally, to eliminate plastic packaging from all of its own label products by the end of 2023. 'Iceland continues to lead the way in terms of enabling consumers to make informed and responsible choices. Simply Gum’s new line of products is made with all natural ingredients without artificial flavors, according to Cohen. Bitterly disappointing: Stratford-on-Avon District Council leader reacts to tier review, Hospitality venues in the birthplace of Shakespeare will remain closed over Christmas, 'How many pubs will never reopen? However, once the flavor is gone the gum … prior to its campaign launch. 59 ($39.59/Count) Get it as soon as Thu, Jun 11. We are delighted to make it available to UK consumers in our stores so that they can have a real choice about what they are consuming and the impact they make on the environment.'. As a result, 85 per cent of all Brits think brands have a responsibility to make it clearer what ingredients their products contain. "Simply Gum uses the original, natural gum base of chicle and is fully biodegradable. Only 7 left in stock - order soon. The gum … Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours Credit: SWNS:South West News Service. Biodegradable chewing gum that doesn't contain any plastic has launched at Iceland in a supermarket first - and it could save the nation's pavements. I really like the small square size with a flip top lid. FREE Shipping by Amazon. Simply Gum … Click here for iPhone and here for Android, Looking for an older story? Local councils spend around £60 million a year removing chewing gum from pavements up and down the country. Problems arise because these additives may leach from the plastic and cause harm under certain circumstances.’. Iceland commissioned research, working in partnership with food psychologist Dr Christy Fergusson, which found that 85% of customers did not know that chewing gum usually contains plastic.. Around 60% of those surveyed use chewing gum, and two-thirds of those said they would prefer a gum … It costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Simply Gum at 23 23 BORDEN AV LONG ISLAND CITY LONG ISLAND CITY NY 11101 US. "We're excited to introduce Simply Gum to the UK market and we hope that Iceland's customers will be excited about trying a better chew.". Simply Gum All Natural Gum - Cinnamon - Pack of 12 - 15 Count. Simply Gum - Natural Products Expo West 2018 - … "With the introduction of Simply Gum, Iceland is taking another step forwards to that goal.". Chicza. From Oasis to Britney Spears, do you know the lyric? The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. Buy Simply Gum Natural Mint online at Iceland. The natural chewing gum called Simply Gum, which costs £2 for a pack of 15, contains tree sap instead of synthetic rubber which most commercial brands contain to make the breath freshener chewy. And more than three quarters of gum buyers said they will think twice about buying regular chewing gum again in the future. for the environment. Simply Gum is completely biodegradable, making it better for the environment. Chicle … The chewing gum tablets (pictured in ginger flavour, left, and in mint flavour, right) are brown in colour as they are made from natural ingredients and are not synthetically whitened. It is also used to make the resins that often line cans of food. The taste is pleasant at the beginning. ‘We now know that most plastics contain a multitude of chemical additives to facilitate the manufacturing process or produce a particular desirable property, such as flexibility, toughness, colour or resistance to UV light,’ explains Jay. Iceland were making a big thing about this gum a while ago but it seemed to take forever to hit the shops... has the wait been worth it? With the introduction of Simply Gum, Iceland is taking another step forwards to that goal.'. Sir Malcolm Walker, Iceland founder and executive chairman, said: 'I absolutely detest the mess that discarded plastic chewing gum creates on our streets, and the fortune that is wasted by councils trying to clear it up. Its base is made from tree sap which makes it chewy. 'For decades, regular gum makers have hidden their synthetic ingredients behind the catch-all term of 'gum base' which is consistently used as an ingredient on pack. I think that both of them are far superior to the big commercial brands of gum … The … Food psychologist, Dr Christy Fergusson, who is working in partnership with Iceland, said: 'Over the past several years, as consumers we have become more conscious when it comes to the products we buy and the impact that our diet and lifestyle choices have on the environment. It bonds strongly with concrete paving as well as asphalt surfaces - and also sticks to rubber shoe soles. We are no longer accepting comments on this article. Sometimes they’ll include recommendations for other related newsletters or services we offer. Estimated delivery Jul 2013. The gum comes loose in package so you can decide how many pieces want to chew. They maintain that heat and wear and tear can cause plastic toxins to leach into food. "We are delighted to make it available to UK consumers in our stores so that they can have a real choice about what they are consuming and the impact they make on the environment.". Less. Ships to … 6. Get your sugar fix with Iceland’s tempting range of chocolate and sweets. simply gum makes no representations or warranties of any kind whatsoever, express or implied, in connection with these terms and conditions or the website, including, but not limited to, warranties of … It is made from a tree sap called chicle which is extracted from the sapodilla tree, native to Central America. Around 60 per cent of the UK use chewing gum and of those who do, around two thirds would prefer a gum which isn’t made from artificial ingredients. Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Glee and Simply Gum are both made from natural tree gum (chicle), harvested by tapping Manilkara trees that grow in the rainforests of Central America. Iceland had made moves to reduce single use plastic . Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. Iceland has now become the first supermarket chain in the UK to sell plastic-free chewing gum. The spotlight was on one synthetic plastic chemical, BPA (or bisphenol A) which was commonly used in many plastics. In Singapore, a ban was imposed on chewing gum in 1992. Disposal wrappers are provided when the gum is done being chewed. As well as our commitment to reducing and eliminating plastic packaging from our own-label products, the mess that discarded plastic chewing gum … ‘These additives can be dyes, fragrances, plasticisers, fillers, hardeners, stabilisers, lubricants, fire retardants, and even fungicides and antibacterial agents. Sign up here! Small studies found BPA could disrupt hormonal processes, mimicking oestrogen and leading to health problems ranging from obesity to cancer. Our. Free next day delivery on orders over £35. Share Simply Gum with your colleagues at work! Simply Gum is now available in Iceland stores across the country and online - it costs £2 for a pack of 15 and comes in mint, maple and ginger flavours. It’s not just the BPA that concerns anti-plastic campaigners like Jay and Chantal. Around three quarters consider products which contain only natural ingredients to be healthier than products that don't. 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Like us on Facebook Follow us on Twitter Biodegradable chewing gum that doesn't contain any plastic has launched at Iceland in a supermarket first - and it could save the nation's pavements. However the new natural gum - which comes in mint, maple and ginger flavours - is completely biodegradable, making it better for the environment. Available on Amazon & Iceland UK; The flavours look interesting and it was recently launched in UK Iceland stores. 'We chose Iceland as our UK launch partner because of this shared commitment to quality and sustainability. Simply Gum, best known for disrupting the U.S. chewing gum market by replacing controversial - often hidden - artificial substances used by traditional gum brands, with all organic … It is made from a tree sap called chicle which is extracted from the sapodilla tree, native to Central America. The War on plastic continues - and also sticks to rubber shoe soles chewing... 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